The Art of Branding: Positioning Yourself for YOUR Future (POE)

EMERGING PROFESSIONALS: Designed for Millennials and newer professionals entering or re-entering the workforce
Session I: 10:00 – 11:00 am

Whether you are trying to ace a job interview, sign a new client or promote your business, it is critical to sell yourself. Often times, professionals fall into the trap of regurgitating bullets about their past jobs instead of sharing the value you they can offer as a result of their experiences. Bringing together a diverse group of powerhouse women, this interactive session will share best practices and lessons learned from experts around branding and selling yourself professionally. From portraying a physical presence to speaking the language, attendees will walk away armed with the ability to position your value…not just your resume.

Thought Leader:

Ana Flores, digital influence expert and founder, Latina Bloggers Connect


Kemal Harris, celebrity stylist and costume designer, House of Cards
Kristen Nolte, SVP of brand and integrated marketing, HomeAway
Shanteka Sigers, SVP and executive creative director, Sanders\Wingo and Business Insider’s Top Creative Women in Advertising


Rachel Woodson, chief of staff, marketing, Rackspace