Jennifer Mueller

Secrets to Being a Great Idea Person

Have you ever been in a brainstorming meeting that wasn’t a waste of time? Chances are no if the goal was to hit upon something truly original and innovative. “Often in a business setting, people are using best practices in brainstorming, and that’s a large part of the problem,” says Jennifer Mueller, associate professor of management at the University of San Diego School of Business and author of Creative Change: How We … [ more ]

2017 Session | Creative Change: Strategies for Fostering Innovation

CEOs, top executives, and other business leaders say they need creativity and real innovation to thrive in a competitive world. But according to former Wharton management professor Jennifer Mueller, many business leaders chronically reject creative solutions and often embrace the familiar, even as they profess commitment to innovation. Mueller’s research reveals that it’s not just CEOs, but many others often struggle to accept new and creative ideas even when desired. … [ more ]

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