Speaker: Mercedes Garcia, VP and senior business leader, global community relations, Mastercard Getting your business up and running is a big hurdle. Making smart financial decisions to take your business to the next level can be even harder. This roundtable will provide practical advice and pitfalls to avoid for scaling your business, regardless of industry. You will learn what you need to consider when evaluating your business’ opportunities for growth, … [ more ]
Speaker: Kelly Gasink, founder, Austin Cocktails Launching a business offers many challenges, but raising capital can often be the most daunting and intimidating challenge of all. It can make the difference between your idea taking off, or never going anywhere. Learn how entrepreneurs can identify different sources of funding to find the one that is most compatible with their business’ needs, and then go out and make it happen.
Speaker: Rebecca Geier, CEO and co-founder, TREW Marketing With the growing inundation of smart content, buyers are becoming increasingly selective about where they will click and what websites they will view. How do you compete and generate the demand in your B2B marketing strategy. Rebecca Grier, named by Wall Street Journal editors among the Ten Most Innovative Entrepreneurs in America, will share best practices and the latest trends, such as … [ more ]
Speaker: Nicole Patel, founder and chocolatier, Delysia Chocolatier Businesses don’t plan to fail; they just fail to plan. For an aspiring entrepreneur, the business plan helps you determine if you have a viable business idea. For an existing business, it provides you, your staff and key stakeholders with your roadmap for success. This roundtable will help you to define your business, identify your customers, understand your financing needs and decide … [ more ]
Speaker: Carlotta Stankiewicz, advertising creative director and author, Haiku Austin We have all heard about that Kickstarter campaign that reached its goal within the hour. Or that GoFundMe campaign whose idea seemed brilliant, but failed to meet its goal. What are the strategies that will make your crowdfunding campaign viable for success? Before you start, meet Carlotta Stankiewz, who just finished a campaign and will share how to maximize this … [ more ]
Speaker: Shanteka Sigers, SVP and executive creative director, Sanders\Wingo and Business Insider’s Top Creative Women in Advertising Small business owners are consumed by the business of their business, with little time, money or expertise to devote to marketing. Just because you build a better mousetrap doesn’t mean the world will beat a path to your door. So, how do you get started? Attend this roundtable and learn if the biggest … [ more ]