Blog Archives

Additional roundtables will be added here as they are confirmed!

Roundtable 3 | Adapting Your Sales Strategy to Your Audience

You’ve learned how to identify prospects, make a great presentation and sell your product. But, in order to close the deal, you need to communicate effectively and your prospect’s communication style may be different from your own.  Sales mentor Stephanie Chung will share her research on how to communicate effectively (both verbally and non-verbally) with people based on their communication style. Starting by identifying your own style, she will share … [ more ]

Roundtable 1 | Crowdfunding Best Practices

We have all heard about that Kickstarter campaign that reached its goal within the hour. Or that GoFundMe campaign whose idea seemed brilliant, but failed to meet its goal. What are the strategies that will make your crowdfunding campaign viable for success? Before you start, meet Kristal Johnson, who just finished a campaign and will share how to maximize this opportunity while minimizing the risk to your business idea. Speaker: … [ more ]

Roundtable 2 | Taking Your Business from Idea to Reality

How do you turn your concept or idea into a business or brand that is ready to command market share? In this roundtable discussion, learn from POP Austin founder, Lana Carlson, who brought to life her concept of an international art show and find out how she came up with a business plan, what it takes to compete, how to successfully manage your growth and how she created what she … [ more ]

Roundtable 6 | Master Your Growth with MasterCard

Speaker: Mercedes Garcia, VP and senior business leader, global community relations, Mastercard Getting your business up and running is a big hurdle. Making smart financial decisions to take your business to the next level can be even harder. This roundtable will provide practical advice and pitfalls to avoid for scaling your business, regardless of industry.  You will learn what you need to consider when evaluating your business’ opportunities for growth, … [ more ]

Roundtable 5 | B2B Marketing

Speaker: Rebecca Geier, CEO and co-founder, TREW Marketing With the growing inundation of smart content, buyers are becoming increasingly selective about where they will click and what websites they will view. How do you compete and generate the demand in your B2B marketing strategy. Rebecca Grier, named by Wall Street Journal editors among the Ten Most Innovative Entrepreneurs in America, will share best practices and the latest trends, such as … [ more ]

Roundtable 4 | Creating a Business Plan for your Small Business

Speaker: Nicole Patel, founder and chocolatier, Delysia Chocolatier Businesses don’t plan to fail; they just fail to plan. For an aspiring entrepreneur, the business plan helps you determine if you have a viable business idea. For an existing business, it provides you, your staff and key stakeholders with your roadmap for success. This roundtable will help you to define your business, identify your customers, understand your financing needs and decide … [ more ]

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