Navigating the Brave New World of Media: Strategies for Getting Your Message Out Through Traditional and New Media

News veterans Leslie Rhode and Judy Maggio will share tips and suggestions for getting the attention of overworked and overwhelmed media professionals. Whether you are in the for-profit world trying to maximize exposure, an entrepreneur trying to secure press or spearheading a cause in the nonprofit arena, this session will offer something for everyone. Attendees will learn specific do’s and don’ts and explore how new mediums in the digital space (i.e., Twitter, LinkedIn, Facebook) are changing the way media is covered and how you can be heard.

SPEAKERS: Leslie Rhode and Judy Maggio, journalists & communications consultants