Brandy Pham

5 Things You Need to Know Before Starting Your Own Business

Planoly is Brandy Pham’s first tech startup, but not her first venture. That’s probably why the app for Instagram users already has almost half a million accounts since launching last year. “I’m still on a learning curve, but I definitely applied what I had figured out the hard way when starting a jewelry line,” says Pham, whose rings and necklaces were available at stores such as Henri Bendel and Anthropologie.

In fact, her app evolved from her jewelry design business. “We had shifted our focus to e-commerce and noticed that sales went way up when I posted on Instagram,” Pham recalls. “It was a lot of work, though, taking photos, editing and captioning them, plotting them out for the week and then posting three times a day—on top of designing the jewelry and arranging for its manufacture.”

Then she had a baby, and just about lost her mind. Her husband, though, thought they could design an app that would help her—and together they realized they had something that other small businesses that marketed their brands on Instagram could also use. Read More

Innovative Women Pushing the Boundaries: Sharing Strategies for Risk Taking and Success

Making a decision to “push the boundaries,” whether it is switching to a new division of your current employer, starting your own company or joining a start-up can be overwhelming. If you have dreamed of being an entrepreneur, but not sure you are ready for the gamble, this panel of experts can help you navigate your fears and assess the risks involved. Learn the best practices of these seasoned entrepreneurs, so that are prepared for the challenged and armed to achieve success. 

Thought Leader:

Nely Galán, first Latina president of a U.S. television network (Telemundo), Emmy Award-winning producer and author, Self Made

Panelists:

Suzy Bátiz, CEO, Poo-Pourri
Emily Núñez Cavness
, co-founder, Sword and Plough
Brandy Pham, co-founder and CCO, Planoly and founder, BrandyPham Jewelry

Moderator:

Trisa Thompson, chief responsibility officer, Dell Inc.

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